The story of Omer 1
Jaartal
2022
In samenwerking met
Omer
Stars
Omer Vander Ghinste
Verschenen in
Belgium
Introductie
The Fascinating Secret Behind Beer Brand OMER
The brand-new brand film, directed by Stef Viaene, takes viewers on a cinematic journey back in time to discover the story of the very first Omer Vander Ghinste, the man who started five generations of beer tradition.
This campaign takes you back to a time when Omer I made his mark not only as a passionate brewer, but also as a creative entrepreneur. He designed beautiful stained-glass windows featuring the logo of his beloved beer, which can still be admired today. And the family tradition? Every first-born son is still named 'Omer', and the stained-glass windows bearing his name were given as free works of art to every brewer who bought his beer. Clever, right?
The commercial brings to life the rich brewing history of Bellegem, where the beer is still brewed in the same place. The attention to detail, historical artifacts, and beautiful music by Peter Baert—with a touch of accordion by Tuur Floorizone—make you feel like you've stepped back in time.
In short, a film that exudes craftsmanship, tradition, and a love of beer, filmed in beautiful locations such as the 16th-century Fruithof castle.
CREDITS
AGENCY: Geronimo Brands
PRODUCTION AGENCY: Geronimo Productions
DIRECTOR: Stef Viane
CAMERA: Piet Deyaert