Destination X

Destination X is an adventurous program that takes viewers on a mysterious road trip full of excitement, surprises, and strategic choices. In this unique show, 10 unknown candidates board a high-tech and mysterious black bus that takes them to numerous unknown locations.

Jaartal

2022 (BE S1)
2023 (FR S1)
2024 (NL DE DK S1)
2025 (USA UK S1)

Te zien op

vtm
vtm go
RTL4
M6
ProSieben
TV4
BBC
NBC

In samenwerking met

AXA Verzekeringen
Mini
AS Adventure
Kasteelbier
Jumbo
Brussels airlines
MediaMarkt
Samsonite
Sleepworld
ACEG
Thalys
Tonissteiner
Win For Life
Base
VDL bus&Coach
Dicar

Stars

Kevin Janssens

Verschenen in

Belgium
Netherlands
France
Germany
Denmark

Introductie

Nothing is what it seems in an exciting quest to find out where you are.

The goal? To find out where they are, because each episode someone who is furthest from the correct destination is eliminated. With no idea where they are going, with blinded bus windows that only open occasionally, and misleading clues, the participants must rely on their intuition, their logical thinking, and each other. 

Every day, they discover their surroundings through adventurous games, which can also provide them with important clues about where they are. The destination is therefore literally everything in this format, and not everything is always what—or where—it seems to be.

Best competition reality format 2023

Best competition reality format 2023

Best multiplatform format 2023

Best multiplatform format 2023

Nominee Reality TV

Nominee Reality TV

Reality Show Competition 2023

Reality Show Competition 2023

With its nerve-racking atmosphere and compelling format, "Destination X" has captivated viewers around the world. The success of this Flemish format is unparalleled: the show has now been sold to more than 15 countries, including major markets such as France, the Netherlands, Germany, Denmark, the United States, and the United Kingdom. 

Each country now has the opportunity to embark on its own adventurous bus trip full of unexpected twists and turns, leaving contestants and viewers alike wondering: where on earth have we ended up?

The central question "where are you" makes "Destination X" not only a hit in Flanders, but also a growing international phenomenon that keeps people around the world in suspense.

Content integration

Destination X

AS Adventure

Destination X

AXA Insurance

Destination X

Brussels Airlines

Destination X

Castle

Destination X

Mini

Destination X

National Lottery

Destination X

Samsonite

Destination X

Samsung

Destination X

Thalys

Shown in more than 15 countries

Destination X Belgium

Destination X France

Destination X Netherlands

In the press